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Marketing 2.0
In previous articles we discussed concepts such as Web 2.0 and Travel 2.0. Here we will introduce the idea of Marketing 2.0 –the transformation of marketing resulting from the network effect of the Internet. |
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Hotel Occupancy Rate – Summer 2007
From June to September 2007, 1,689,631 travellers stayed in accommodation facilities on the Costa del Sol. This is 14.38 pct more than in the summer 2006, when the region’s hotels accommodated 1,477,192 guests. |
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The Costa del Sol presents rural tourism offer at TURICOM
From 25 to 28 October, representatives of the Costa del Sol Tourist Board were present at the Gijón Travel Fair, TURICOM. They shared the Turismo Andaluz stand with several town councils and Costa del Sol-based companies or institutions. |
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Panoramic View of Cómpeta
Known as “the Cornice of the Mediterranean,” Cómpeta emerges in white against the high background of the Tejeda and Almijara mountains. The town climbs down the mountains, across vineyard-lined hills (where its famous wines are made), towards the Mediterranean Sea. |
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