Fortnightly newsletter nº 36 | Thursday, 14 June 2007  

Here you will find the contents of our new newsletter which you have subscribed to. If you wish to tell us your opinion, please contact us at boletin@visitacostadelsol.com

E-games as a marketing strategy

Internet marketing strategies allow for personalisation in campaigns, depending on the users we want to address. Thus, advertising campaigns can now get closer to customers’ likes and interests.
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3rd Málaga International Horse Show

Starting today and until next Sunday, the Málaga Exhibition and Conference Centre will host the 3rd Málaga International Horse Show, Equmediterránea, to be attended by Spanish horse breeders from different regions.
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Costa del Sol Tourist Board attends 3rd edition of “Andalusia in Spain” Workshop

The Costa del Sol Tourist Board attended the 3rd “Andalusia in Spain” Workshop, held in Bilbao, Santander, San Sebastián, and Pamplona. This action was aimed at coming closer to the local press and presenting the latest developments to attending travel agents.
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Tourism and business projects of interest

This new section, updated on a monthly basis, will provide information on tourism projects under way on the Costa del Sol, such as the high-speed train, the light rail, or Antequera Airport.
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Inbound tourists – April 2007

Travellers coming to the province of Málaga by plane in April 2007 totalled 579,826, 2.39 pct less than in April 2006 (594,045 visitors).
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Costa del Sol Tourist Board attends Expomeeting 2007

The Costa del Sol Tourist Board has attended the first edition of Expomeeting, the Spanish Business Tourism Trade Show. The fair, for professionals only, took place at the Málaga Exhibition and Conference Centre on 31 May and 1 June.
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Panoramic view of the Iznájar reservoir

A panoramic view of the Iznájar reservoir from Cuevas de San Marcos, in the region of Nororma. The picture shows the provinces of Málaga (foreground) and Córdoba (background).
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