Fortnightly newsletter nº 20 | Thursday, 02 November 2006  

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Travel Marketing E-Mail Campaign I

Currently, the use of e-mail as a tool by both travel companies and tourists in search for their holiday destinations is widespread. Using e-mail has gone beyond commercial purposes to cover corporate or institutional public relations.
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Torremolinos plays host to 7th D.O. Wine Fair

From 11 to 14 November, the Costa del Sol Exhibition and Conference Hall will be the venue of a new edition of the D.O. Wine Fair, gathering prominent Spanish food professionals in charge of wine-food matching lessons.
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Costa del Sol Convention Bureau plans familiarisation trip for German companies

The Costa del Sol Convention Bureau has welcomed a group of representatives of German companies, who came to Málaga to learn about the region’s accommodation and other facilities, cultural life and food, especially focusing on business tourism (meetings, conventions and incentive trips).
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Low-cost airline report – Málaga 2005

A study conducted by SOPDE (the Planning and Development Agency of the Provincial Government of Málaga) for the Costa del Sol Tourist Board on the impact of low-cost companies on the province’s travel industry. (The study presented this week is in Spanish).
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Personnel – September 2006

In September 2006, there were 49,760 employees in accommodation facilities in Málaga. This was 6.4% more than in September 2005, when employees totalled 46,747.
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Costa del Sol Tourist Board sponsors Süddeutsche Zeitung Golf Tournament opening dinner

The Costa del Sol Tourist Board has sponsored the opening dinner of the golf tournament organised by German newspaper “Süddeutsche Zeitung” on an annual basis, inviting the best customers to participate and planning the event to take place in a different location every year. This time, the tournament was held at the Atalaya golf course, while the opening dinner was in Estepona.
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Old Citadel and Lovers’ Rock (Peñón de los Enamorados)

The first parts of the Old Citadel or “Alcazaba” of Antequera were built in the 11th century, but most of the walls and the two remaining towers were raised three centuries later. The main tower is called “Torre del Homenaje” ( Homage Tower).
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